Aviva agrees to buy Direct Line for £3.7bn | UK News Aitrend

Aviva agrees to buy Direct Line for £3.7bn | UK News

 Aitrend

Aviva has agreed a deal to buy rival company Direct Line for £3.7 billion before the Christmas Day deadline. The insurance company announced the deal with its smaller competitor weeks after a £3.3bn bid turned down in November. A deal between the two companies would make them a force in motor insurance, which is estimated … Read more